Everyone in the world is stressed, everyone has their own difficulties, and it’s easy to feel defeated by the negativity that consumes the media industry. If people aren’t mindful of the content they engage with, they run the risk of feeling like a victim of their surroundings. It has never been more important to protect our mental health and consciously choosing to engage with uplifting content is one way to do it. One video can change lives, because viewers feel that if the person they’re watching can overcome adversity and hardship, so can they. Hearing other people’s stories and seeing how they regained control of their lives makes one believe that he or she is capable of accomplishing great things as well. To tap into this power, people must make a conscious decision to be, do, and live better.
Goalcast was founded with the goal of empowering people to make difficult decisions. The original vision of Goalcast’s co-founders was to create a “school of life.”; an online community where people might share their experiences and abilities in order to help one another achieve their wildest aspirations. They set a goal of achieving one million followers in six months, a lofty ambition by any measure. They failed numerous times along the way, but setting such lofty goals encouraged them to be inventive, push the limits, and dared them to dream beyond the realm of possibility.
Goalcast is now the world’s leading empowering media firm, producing and distributing transformative videos like speeches, short documentaries, and original short films. Goalcast is dedicated to helping each person reach their maximum potential, with a global community of over 40 million people and a monthly viewership of over 500 million. The team is dedicated to helping each person achieve the impossible by sharing extraordinary stories of challenge and triumph. Goalcast tells true stories of people who have faced incredible adversity, conquered seemingly impossible challenges, and emerged stronger as a consequence. Stories not only provide inspiration and hope, but they also contain universal lessons that viewers can apply right away.
Meet the co-founders
Cyrus Gorjipour and Salim Sader co-founded the company in 2016 with the mutual belief that everyone in the world has the capacity to change their own lives and the lives of others. Cyrus was sliding between the cracks of the educational system as a teenager. He felt aimless, was failing school, and had given up hope for a bright future. He was a failure, according to his school’s, his parents, and his own standards. He took one of his sister’s psychology books as a distraction and learned about the concepts of internal and external locus of control. He realised he was blaming everyone and everything for his predicament, so he was determined to change his mindset, take charge of his life, and help others do the same.
Salim wanted to be a teacher since he was a child. He worked hard, had a terrific career, and then realized something horrible the year he was up for tenure. The educational system is ineffective. Young adults are under a lot of pressure to live up to society’s standards and to fit into a box that dictates their worth and potential. They cannot, however, be characterized solely by their grades; they are much more than that. He decided to give up teaching in order to create a community of people who support one another in their pursuits of greatness.
When Salim and Cyrus shared their stories, they talked about how young adults are still grappling with the same issues that Cyrus had. They realized the enormous impact they could have if they banded together and used the power of storytelling to motivate people to achieve great things. They came together and swiftly established a company that is revolutionizing the media industry and changing the world.
“We are fortunate to have an incredible community that shares their own transformations, which are often prompted by our content. Several people have told us that our videos have not just changed their lives, but have saved their lives. This is what it’s all about for us. We’re not simply looking to motivate people; we are changing the world, one video at a time. ” -says Cyrus, Goalcast CEO
The story’s genuineness
Each of Goalcast’s short-documentary studios has a fantastic research team. They’re in charge of gathering information for each article and double-checking all of the material and footage submitted by the production crew. Goalcast’s team also ensures that each video is quality checked to ensure that context is not lost and facts are not distorted in the final cut.
It is Goalcast’s responsibility to share transformational stories and the truth behind them. There are real-life superheroes whose tales are hardly reported, and superstars whose stories are widely reported for all the wrong reasons. Goalcast has a responsibility to tell the unsung stories of the world’s most remarkable people’s fortitude and tenacity.
Making an impression
Goalcast’s atmosphere is incredibly entrepreneurial and creative. It is made up of extraordinarily talented and impact-driven individuals who not only support but also demand that each other by themselves, take responsibility for their actions, stay curious, and strive for greatness. It is an environment that supports freedom of choice, expression, and schedule. Additionally, while Goalcast offers a high level of autonomy, one of the nicest aspects of its culture is the ability to collaborate with and learn from others who are as passionate about doing meaningful work and making a difference.
Apart from the fact that engaged employees are generally happier, more productive, and loyal to their employers, Goalcast feels employee engagement is vital because only engaged and inspired individuals can change the world. The more someone believes in the work they’re doing, the greater action they will take and the bigger impact they will have. It is not only important on an individual or organizational level; it is also important for humanity. It’s one of the key reasons people join Goalcast and one of the main reasons they stay.
Long-Term Strategy
Goalcast has placed an emphasis on becoming the Disney of empowering storytelling: a brand that spans generations, is well-known around the world, and is known for constantly delivering moments of cathartic transformation. Goalcast has begun the move to original content production and is establishing a more intentional viewing experience for its audience with the debut of its subscription platform, which will house its long-form premium content. Unlike other multimedia platforms, which often divert viewers’ attention away from their objectives and erode their ambitions, Goalcast’s platform helps users achieve their goals.
Goalcast aspires to develop a world of experiences that allows its members to listen to, play, read, and participate in Goalcast for the next 20 years, ensuring that themes of empowerment naturally pervade every element of their lives.
Website: www.goalcast.com
